The use of digital signage in our daily lives is becoming more frequent than ever, and as a result, software is adapting to the various demands that this market requires, such as Userful Standard, which is ideal not only for this purpose but also for corporate communication, process automation, and related applications.
Many companies—both public and private—are adopting this technology not only to improve their communication but also as a marketing strategy.
An example of this is the transportation system in the city of São Paulo (trains and subways) with those mini televisions used to disseminate informative content and also as a channel for advertising. Another example is for corporate communication, which can be used to share vital information instantly with your employees.
We know that there is a lot of information, so we will take it one step at a time in this post. So stay with us to better understand this solution.
After all, what is digital signage?
Digital signage, or digital signage in English, is the use of digital panels to display institutional, recreational, or even commercial materials that can be managed remotely.
If your goal is to inform a large number of people, this can be an excellent option, as well as reducing printing costs, creating an advertising space, and promoting your brand.
A survey conducted by VCA Global on the influence of digital signage on consumer behavior revealed that the use of this technology can positively impact sales by attracting new consumers and persuading them to purchase through mental triggers.
But for your system to perform at its best, it’s important to choose the right system to manage. That’s why we will present the benefits of using Userful Standard in your business!
Userful Standard – For Signage and Other Display Applications
It has the best features for your project, such as the ability to stream any content source to any monitor, as its streaming technology ensures compatibility with all necessary applications and sources. Its mirroring group allows a single source to synchronize content playback across multiple monitors or video walls.
Additionally, it is possible to manage and schedule content changes in one or multiple locations using the platform from Userful wherever you are. And thanks to its role-based access control, it is possible to assign and restrict specific resources by assigning users to groups based on team participation or individual roles.
One of its monitoring tools is the system diagnostic alerts that provide analytical views to help the user identify potential network restrictions or server resource issues before they affect performance.
Its automated failover allows local servers to add a backup server to ensure continuous system availability, automatically sharing information between them.
And last but not least, it is easy to use and manage! Its browser-based interface allows drag-and-drop configuration of displays locally via LAN or through the cloud, and because it is cloud-based, non-administrator staff can change the source on any screen with a single tap on a tablet or phone from actions of the source switcher activated by the administrator.
Get to Know Userful
Userful is a multinational company founded in 2015 in California. Since then, it has been providing visual network solutions for various organizations across more than 100 countries.
Its solutions facilitate centralized management of the visual network, improve scalability and security, and reduce total cost of ownership (TCO).
Additionally, it has been collecting various awards over the years, such as the Gold IT World Awards 2021, where it was recognized as the Best Platform as a Service (PaaS) and the IT World Awards – Gold 2020 by the Network Products Guide as the Most Innovative IT Software.
Want to learn more about Userful Standard and the benefits it can provide for your business's daily operations? Then come to IPMarket and get a quote from our specialized team.
And don’t forget, we also work with CCTV projects, Access Control, Sound Systems, Broadcast, VoIP Telephony, Networking, and Videoconferencing.
